http://usablewords.com/blog/solutions-solutions/ Language and writing on the web and beyond Mon, 07 Jun 2010 03:35:20 +0000 hourly 1 http://usablewords.com/blog/solutions-solutions/comment-page-1/#comment-20   Usable Words 2: People are using your words to decide that you can’t help them. (Or, more rarely, that you can.) by Usable Words Blog Tue, 02 Sep 2008 06:54:25 +0000 http://usablewords.com/blog/2008/03/21/solutions-solutions/#comment-20 [...] cables, tell ‘em “We sell ethernet cables”, not “We deliver connectivity solutions“. People will still take you seriously, I [...] [...] cables, tell ‘em “We sell ethernet cables”, not “We deliver connectivity solutions“. People will still take you seriously, I [...]

]]>